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Hotels are being forced to think more about the individual guest. How do you appeal to that guest through your web offering, through the pricing that you promote, through the way that you package services for that guest? How do you bring that guest closer to the amenities of your property? Revenue management and companies like ourselves are in a prime position here to help hotels to drive this much better.
[Watch our latest Duetto Concepts Video on Personalized Pricing here: https://www.duettocloud.com/videos/personalized-pricing]
We need to continue with the innovations that we've brought that allow our hotel customers to think in a very personalized way about their customer.
These kinds of personalization, which we can deliver now with our partnerships with partners like Oaky, and with our partner PMS’, like Oracle and Mews, and others, give us this opportunity to drive that personalization and to continue to innovate with the hotel to the benefit of the guest.
We're going to see more of this in the next two to three years. Where guests will have an immersive experience with a hotel that includes:
We have long been innovators in web data. We were the first RMS and still the only one that integrates web demand data with our benchmarking and our forecasting tools to give the hotel a holistic view of guest behavior. And it's that combination of guest behavior, personalized pricing, and the offering that happens in the hotel and what happens around the guest's stay, that is key to driving personalization.
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