Mexican resort adopts data-driven revenue strategy | Duetto

Revenue Manager, Gabriela Gámez, reveals how The Club at Solaz transitioned from manual rate setting to a revenue strategy powered by real-time insights by using our revenue management system (RMS).

Introducing The Club at Solaz

The Club at Solaz is a nature-inspired seaside luxury resort in Los Cabos, Mexico. As part of Grupo Olarena, we offer travelers unparalleled stays with unique accommodations, world-class amenities, and exceptional dining experiences.

Tech stack

• PMS: Opera
• CRS: TravelClick
• Booking engine: TravelClick

The problem

We relied heavily on spreadsheets for setting and optimizing our rates. This manual approach was:

• Time-consuming, requiring extensive effort to manage.
• Inflexible, with an inability to adapt our rates to real-time market changes.
• Data-limited, providing no actionable insights for strategic decision making.

We required an RMS that could help us streamline our processes and overcome these challenges.

Choosing Duetto

We chose Duetto as the ideal solution for our needs, thanks to its dynamic pricing capabilities and robust analytics. We opted to use GameChanger, to replace our outdated manual processes, empower our team to make data-driven decisions, and amend our rates quickly to meet market demand.

Before using the RMS, we underwent Duetto’s onboarding process which was seamless. With excellent support and guidance from the team, the integration into our existing systems was smooth, minimizing disruption to our operations.

“We chose Duetto for its dynamic pricing capabilities and seamless integration, which allowed us to transform our manual processes without disrupting operations.”

The results

In just a few months, Duetto has reduced time spent on repetitive tasks and has had a significant impact on our revenue strategy, with

• Enhanced reporting: We introduced automated daily reporting, improving efficiency and reducing errors. Our year-over-year (YoY) comparison data is now more accurate, allowing us to showcase consistent growth. These insights have been key in demonstrating the success of our revenue strategy.
• Improved forecasting and pricing accuracy: With Duetto’s real-time insights and predictive capabilities, we can confidently adjust our rates to align with market trends, ensuring optimized pricing strategies.
• A more data-driven approach: Our decisions are now guided by deeper data analysis. We’ve gained a clear understanding of which pricing strategies work best across different market segments, enabling more precise and informed decisions.

My advice

Adopting an RMS like Duetto is not a “set-it-and-forget-it” solution. To make the most out of it, you need to regularly monitor its performance and adjust as needed.

Staying responsive to market shifts and evolving trends is key to continuously optimize your pricing strategy and stay ahead of the competition.