As distribution gets more complex and expensive, hotels rely on loyalty programs to incentivize their most profitable guests to book direct. But how do brands and owners differentiate their offerings, when the industry’s rewards programs feature the same perks and static discounts? The answer is Personalized Loyalty Pricing, a data-driven solution from Duetto for valuing guests based on their on-property spending and dynamically reinvesting part of that worth in flexible, members-only discounts available on hotels’ direct channels.
Co-Founder and Chief Product & Analytics Officer
Director of Product Management