Content by Sarah McCay Tams, Director of Content, EMEA

Sarah McCay Tams, Director of Content, EMEA

Sarah McCay Tams, Director of Content, EMEA

Sarah joined Duetto in 2015 as a contributing editor covering Europe, Middle East & Africa (EMEA). In 2017, she was promoted to Director of Content, EMEA. An experienced B2B travel industry journalist, Sarah spent 14 years working in the Middle East, most notably as senior editor – hospitality for ITP Publishing Group in Dubai, where she headed up the editorial teams on Hotelier Middle East, Caterer Middle East and Arabian Travel News. Sarah is now based back in the UK.

Finding New Ways to Drive ADR

There are two main ways to push profit: reduce costs or increase rates. A hotel that drives a higher average daily rate (ADR) will see profits increase. But how to do this?

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Focusing On The Best Opportunities

Europe’s H-Hotels Group operates more than 10,000 rooms across its own brands, including Hyperion, H4 Hotels, H2 Hotels, H+ Hotels and H.ostels.

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Putting The Customer First In Revenue

Michael Heyward, Founder, Heyward Hospitality Solutions, saw the birth of hotel revenue management. Having worked in the hotel industry for more than 30 years, with experience in operations, franchising and revenue management with both...

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Rooms Profit Continues to Fall for Hotels Across Europe

Seven trending hotel news stories that will impact your hotel Revenue Strategy.

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