Content by Sarah McCay Tams, Director of Content, EMEA

Sarah McCay Tams, Director of Content, EMEA

Sarah McCay Tams, Director of Content, EMEA

Sarah joined Duetto in 2015 as a contributing editor covering Europe, Middle East & Africa (EMEA). In 2017, she was promoted to Director of Content, EMEA. An experienced B2B travel industry journalist, Sarah spent 14 years working in the Middle East, most notably as senior editor – hospitality for ITP Publishing Group in Dubai, where she headed up the editorial teams on Hotelier Middle East, Caterer Middle East and Arabian Travel News. Sarah is now based back in the UK.

Sharing Revenue Strategy Best Practices

No two revenue strategies are the same. Each hotel and each market is different. Factor in the various room types in a single property and the fact that no two days will perform the same and you can see how hard it can be to pinpoint what works...

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A Star Is Born: Hard Rock Hotel London

The UK’s first Hard Rock Hotel opened in London in June. At this year’s Revenue Strategy Forum in London, Duetto’s Executive Chairman, Patrick Bosworth caught up with Ian Fletcher, General Manager, Hard Rock Hotel London, to discover what makes...

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Building An Ancillary Revenue Strategy

Ancillary revenue is everything that is not rooms. It can range from ledger accounts to car parking, F&B, Wi-Fi and more. Ancillary is playing a more important role in driving revenue for hotels, as more hotels look to embrace a total revenue...

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Supply Outpaces Demand In Dublin

Ireland has seen significant growth in international tourism in recent years, coupled with improved spending from a buoyant domestic market. But with Brexit looming and a raft of new openings coming to market, what does the future hold for...

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